WHITE PLAINS, N.Y. – Simon, a global leader in retail real estate, recently appointed Judd S. Mohel as area director of business development for The Westchester and The Galleria at White Plains.
Mohel will use his 14 years of advertising, sales and marketing experience to position the two malls as ideal destinations for local businesses to enhance their image and increase brand awareness to qualified consumers through on-mall media, event sponsorships and cross promotions.
His day-to-day responsibilities will include identifying potential clients and partners and building solid relationships, resulting in revenue generating opportunities. He will be based out of The Westchester’s office in White Plains.
Mohel brings a wealth of sales and marketing prowess in the New York media market to his position. Most recently, he was regional sales manager for Eye Corp Media, where he cultivated relationships with education, healthcare, retail and government clients and agency partners and increased business with strategic, solution-based programming.
Mohel’s background also includes serving as senior account executive for World Wrestling Entertainment and account manager for Hearst’s Veranda magazine.
Mohel holds a bachelor’s degree in arts and science from Adelphi University on Long Island.
“I am thrilled to join Simon and bring my passion for connecting brands to the community through integrated marketing experiences to The Westchester and The Galleria at White Plains,” Mohel said. “I look forward to building on the success that the team has already achieved and continuing to expand our role in the greater NY metro area marketplace.”